Thursday, February 03, 2005

Subtle marketing...

I went to Sainsbury's at lunchtime to pick up a few bits and pieces. No sooner had I walked in the door than I was assailed by the smell of freshly baked hot cross buns, even though the bakery is at the back of the store... right by the door, though, was a large basket full of packs of said buns, marked with '2 for £1.00' - very tempting! But I resisted their subtle marketing and didn't buy them on impulse. I'm feeling quite proud of this, though I suspect that Tim won't be impressed...

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